copywriting & content writing

There’s a lot of content out there that sounds the same. You’ve probably noticed it without being able to say why. It reads fine, it’s warm enough, but you forget it the second you scroll past, because nobody in particular wrote it.

I want your words to sound like someone actually wrote them. That someone isn’t always you, though, and it doesn’t have to be. Sometimes you want it to come from you, sometimes from your organization, and sometimes from a third party like your comms manager. There are lots of ways we can do this.

Whose words are these?
The approachWho’s the authorHow it worksWorks well for
Written as youYouI write in your voice and it goes out under your name, as if you’d sat down and written it yourself.Website copy, newsletters, LinkedIn posts
From your voice notesYouYou talk, I write. Send me voice notes or have a chat with me, and I’ll shape what you said into a finished post that still sounds like you.Blog posts, Substack, social captions
Written as your organizationYour team or brandOne voice that your whole community recognizes, whoever on the team is behind it.Charity websites, appeals, course pages
Written by me, for youMe, as your comms manager or writerSometimes a piece lands better coming from a third party. I write it under my own name, talking about you and your work.Staff features, interviews, guest articles
Written togetherBoth of usYou start it, I shape it. We co-write, or I edit what you’ve already drafted so it’s ready to go out.Essays, reports, anything half-finished

Whichever way we go, it takes time and a lot of listening. I ask questions. I notice the words you naturally reach for, what you get excited about, and how you explain your work when you’re not overthinking it. Then I write from there.

What I can help you with:

Website copy, blog posts, articles, newsletters, long-form essays and interview-style pieces. I do a lot of research before I write anything, so the finished piece sounds like you.

Can you hear the difference?

Here’s the same breathwork session, written two ways.

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Unlock your full potential with our transformative breathwork journeys. Elevate your wellbeing, embrace balance, and discover the best version of yourself today!

This could be about anything, from anyone. You’ve probably read it a hundred times.

Human

Most of us hold our breath without even noticing. On Tuesday evenings, we’ll lie down, slow everything right down, and see what’s been waiting underneath. No experience needed. Just come as you are.

You can actually picture yourself there on a Tuesday night.

From my portfolio:

I’ve written about spirituality, interfaith dialogue, travel, personal growth and international development, for OneSpirit Interfaith Foundation, the International Foundation for Electoral Systems (IFES), Bond, MysticMag and RomeAbroad, as well as my own Medium and Substack. Here are a few I keep coming back to.

Type of writing

Where it was published

Showing 39 pieces

There’s more published work, from toolkits to campaign writing, on my portfolio page.

Why work with me:

I’ve been writing professionally across nonprofit, governmental, and individual client work for years. I’m comfortable with everything from short-form social captions to long-form essays and campaign copy, and I bring the same care and attention to all of it. I write in your voice, not mine, and I don’t stop until it sounds right.

Want to talk it through? Book a free 30-minute call and we’ll figure out what you need together.

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